A person is sitting by the window, holding a cup in their hands. They are wearing a cream-coloured, chunky knit cable-knit jumper and are sitting in a cosy living room with a bookshelf in the background.

ALL ABOUT KNITWEAR

Knitwear is deeply rooted in our DNA – it is our origin, our passion and our future. Discover everything about our favourite material here: from fine yarns and popular stitch types to proper care.

Influencer Raffaela Wachter wears our brown and white striped polo shirt with a blue blouse underneath and completes the look with jeans.

INFLUENCER EDITS

In our Influencer Edits, well-known influencers showcase their favourite looks from our collections – easy to combine and perfect for new styling inspiration.

Woman sitting sideways on a brown armchair wearing a white skirt with a brown and white striped shirt and a brown jacket over it.

FASHION TRENDS

From key pieces to timeless classics and exciting collaborations: our fashion trends section tells you what's hot right now and which pieces you need to add to your wardrobe.

A long straight road through a desert landscape.

LIFESTYLE GUIDES

Whether you're looking for inspiring travel tips, delicious recipe ideas or exciting personalities, you'll find plenty of lifestyle inspiration and captivating stories in our guides.

Oui Magazine