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A woman is wearing an oversized jumper with a blue and brown pattern, paired with dark blue trousers.
Julia Lauer
Senior Marketing & Communications Manager
Updated on: 07.09.2026
Reading time: 5 minutes

Few wardrobe staples define the Autumn and Winter season quite like knitwear. Yet today, knitwear is more versatile than ever. Modern silhouettes, innovative materials and fresh styling ideas transform pullovers into true statement pieces. With our Heritage Reset collection, we reinterpret classic knitwear codes and combine familiar elements with a contemporary energy. The result is a wardrobe that perfectly balances comfort, style and modernity.

Knitwear Becomes a Statement

Knitwear is at the heart of modern Autumn dressing. New proportions, clean shapes and textured surfaces give knitwear an entirely new appeal.

With Heritage Reset, we embrace modern silhouettes that deliberately move beyond traditional knitwear conventions. Super-soft pullovers meet clean lines, graphic influences and a confident contemporary attitude. The result is a collection of looks that feel both relaxed and self-assured.

Striped pullover: Cozy knit with blue, beige, and black stripes, perfect for casual wear. Striped pullover: Cozy knit with blue, beige, and black stripes, perfect for casual wear.
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NEWpullover - lightbrown blue
159,95 €
Pullunder - offwhite Pullunder - offwhite
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NEWPullunder - offwhite
99,95 €
A model in a blue oversized jumper and jeans, posing for a Oui advertising campaign in New York.
Blue ribbed pullover with a zip collar, perfect for casual wear. No model, just the pullover. Blue ribbed pullover with a zip collar, perfect for casual wear. No model, just the pullover.
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NEWpullover - royal blue
129,95 €

The Pullover Trends Defining the Season

Today's knitwear trends highlight just how versatile modern knitwear has become.

The model is wearing a grey knitted jumper with short sleeves and patch denim pockets, paired with dark blue trousers.
The model is wearing a dark blue jacquard jumper with a floral pattern and jeans.
The model is wearing a beige faux fur coat over a patterned jumper with a striped shirt collar.
The model is wearing a blue oversized jumper with checked cuffs and a checked shirt underneath.
Oui advert featuring a model in a blue knitted jumper, a striped shirt and jeans, standing in front of a retro television.
Casual women's pullover: Simple blue pullover with a relaxed fit, perfect for everyday wear. Casual women's pullover: Simple blue pullover with a relaxed fit, perfect for everyday wear.
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NEWNILA pullover - royal blue
99,95 €
pullover - blue blue pullover - blue blue
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NEWpullover - blue blue
139,95 €
pullover - darkblue pullover - darkblue
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NEWpullover - darkblue
129,95 €

Knitwear Is Our Passion

When we talk about Heritage Reset, we are also talking about one of Oui's greatest strengths: knitwear.

Knitwear has been part of our design DNA for many years. Every season, we explore new yarns, innovative textures, modern silhouettes and emerging knitwear trends from around the world. This expertise is woven into every piece, making our pullovers, cardigans and sweater vests essential companions for the colder months.

With Heritage Reset, we demonstrate how contemporary knitwear can be. Classic influences meet modern shapes, graphic patterns are reimagined and familiar knitwear traditions gain a fresh urban perspective. It is this balance between the familiar and the unexpected that defines the collection.

The model is wearing a cream-coloured knitted jumper with a cable knit pattern and a beige fur waistcoat.

Our Conclusion: The Future of Knitwear Is Constantly Being Reimagined

Knitwear remains one of the defining fashion themes of the Autumn and Winter season. Yet modern knitwear is far more than simply a cosy layer for cooler days. New silhouettes, innovative materials and versatile styling opportunities transform pullovers into genuine fashion pieces.

With Heritage Reset, we show how contemporary knitwear can be interpreted today. Graphic patterns, premium qualities, modern colour palettes and relaxed silhouettes give the collection its distinctive signature. The result is a range of looks that effortlessly combine comfort and style while presenting classic inspirations in a completely new light.

Timeless Patterns. Bold New Energy. Heritage Reset. 

FAQ - Pullover Trends for Autumn & Winter

Modern oversized silhouettes, premium knit qualities, textured knitwear and styles featuring graphic heritage-inspired details are all key trends. Pullovers that combine comfort with contemporary design are especially popular.

Layered looks featuring shirts, blouses, sweater vests and waistcoats remain particularly popular. Wide-leg denim and relaxed soft tailoring also create effortlessly modern Autumn outfits.

Knitwear has long been one of Oui's core strengths. Every season, new knitwear designs combine current trends with premium materials, innovative textures and contemporary silhouettes.

Heritage Reset blends classic pattern traditions, modern knitwear and urban energy. The collection reinterprets familiar design codes and translates them into contemporary looks with character.