 New in: Heritage Reset

 Timeless patterns, bold new energy.

The Heritage Reset collection reinterprets classic patterns in a modern way. Striking checks, intriguing textures and innovative details combine with relaxed silhouettes and urban nonchalance. From versatile jackets and modern knitwear to statement pieces, the result is a wardrobe that effortlessly blends tradition with contemporary style, lending every look a confident edge.

107 Articles

107 Articles

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Classic women's wool coat: Navy blue coat with button closure and side pockets, displayed on a hanger.

Classic women's wool coat: Navy blue coat with button closure and side pockets, displayed on a hanger.

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NEWWool coat - darkblue

299,95 €

Women’s fashion from Oui, featuring a striped blazer, a knitted jumper and jeans

Casual women's blouse: Blue and brown plaid blouse with a bow tie collar, perfect for everyday wear.

Casual women's blouse: Blue and brown plaid blouse with a bow tie collar, perfect for everyday wear.

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NEWBlouse - darkblue camel

129,95 €

Casual women's pullover in navy with a relaxed fit and a front pocket.

Casual women's pullover in navy with a relaxed fit and a front pocket.

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BESTSELLERRIYA pullover - darkblue

99,95 €

A women’s outfit from Oui featuring a cream-coloured cardigan, a white top and a checked skirt.

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KNITS

A-line skirt in plaid pattern, showcasing a classic design with a comfortable fit.

A-line skirt in plaid pattern, showcasing a classic design with a comfortable fit.

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NEWMidi skirt - darkblue camel

149,95 €

Casual Barrel Jeans: Blue denim jeans with wide legs and large pockets, perfect for a relaxed look.

Casual Barrel Jeans: Blue denim jeans with wide legs and large pockets, perfect for a relaxed look.

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NEWJeans - blue

139,95 €

A layered outfit from Oui featuring patterned knitted jumpers, a checked blouse and jeans.

A grey women’s cardigan with sequins, a cream-coloured bow-neck blouse and blue jeans from Oui.

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BLOUSES

Striped women's blouse with ruffled hem and cuffs, perfect for a casual look.

Striped women's blouse with ruffled hem and cuffs, perfect for a casual look.

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NEWShirt blouse - white blue

119,95 €

Cozy knit cardigan with faux fur collar, buttoned front, and two chest pockets. Perfect for layering.

Cozy knit cardigan with faux fur collar, buttoned front, and two chest pockets. Perfect for layering.

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NEWKnit jacket - light beige mel

159,95 €

A beige faux-fur waistcoat for women, a cream-coloured cable-knit jumper and olive-green trousers by Oui.

Blue women’s loose-fit jeans from Oui.

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DENIM

FREYJA Pullover - royal blue

FREYJA Pullover - royal blue

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NEWFREYJA Pullover - royal blue

79,95 €

Casual women's T-shirt: Grey T-shirt with a stylish print of a woman in a colorful outfit.

Casual women's T-shirt: Grey T-shirt with a stylish print of a woman in a colorful outfit.

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NEWT-shirt - river stone

69,95 €

A grey women’s knitted jumper with denim details, paired with a dark blue denim skirt from Oui.

pullover - Taupe Melange

pullover - Taupe Melange

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NEWpullover - Taupe Melange

159,95 €

Knit jacket - gardenia

Knit jacket - gardenia

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NEWKnit jacket - gardenia

139,95 €

Wide leg jeans: Blue denim with high waist and relaxed fit, perfect for casual style.

Wide leg jeans: Blue denim with high waist and relaxed fit, perfect for casual style.

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NEWWide leg jeans - bright blue denim

119,95 €

Casual women's shirt blouse in blue and white plaid pattern, buttoned up with a classic collar.

Casual women's shirt blouse in blue and white plaid pattern, buttoned up with a classic collar.

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NEWShirt blouse - white blue

119,95 €

Jeans - midmidblue denim

Jeans - midmidblue denim

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NEWJeans - midmidblue denim

129,95 €

pullover - white blue

pullover - white blue

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NEWpullover - white blue

129,95 €

Long-sleeve shirt - royal blue

Long-sleeve shirt - royal blue

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NEWLong-sleeve shirt - royal blue

59,95 €

Navy pullover with intricate blue floral patterns, perfect for a stylish and cozy look.

Navy pullover with intricate blue floral patterns, perfect for a stylish and cozy look.

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NEWpullover - darkblue blue

139,95 €

Casual women's pullover: Grey V-neck pullover with white layer detail, perfect for a relaxed look.

Casual women's pullover: Grey V-neck pullover with white layer detail, perfect for a relaxed look.

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NEWpullover - steel grey

129,95 €

Striped pussy-bow blouse: Blue and white stripes with a large bow, perfect for a chic, casual look.

Striped pussy-bow blouse: Blue and white stripes with a large bow, perfect for a chic, casual look.

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NEWLace blouse - white blue

129,95 €

Casual women's pullover: Grey pullover with short sleeves and denim pockets, perfect for everyday wear.

Casual women's pullover: Grey pullover with short sleeves and denim pockets, perfect for everyday wear.

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NEWpullover - grey

119,95 €

Casual women's pullover: Simple blue pullover with a relaxed fit, perfect for everyday wear.

Casual women's pullover: Simple blue pullover with a relaxed fit, perfect for everyday wear.

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NEWNILA pullover - royal blue

99,95 €

Plaid long-sleeve shirt: Blue and white checkered pattern, perfect for casual wear.

Plaid long-sleeve shirt: Blue and white checkered pattern, perfect for casual wear.

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NEWLong-sleeved shirt - darkblue camel

59,95 €

Bright blue pullover: Soft, fuzzy texture with short sleeves, perfect for a cozy, casual look.

Bright blue pullover: Soft, fuzzy texture with short sleeves, perfect for a cozy, casual look.

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NEWpullover - royal blue

279,95 €

Knitted dress - darkblue

Knitted dress - darkblue

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NEWKnitted dress - darkblue

159,95 €

Pleat-front trousers - darkblue

Pleat-front trousers - darkblue

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NEWPleat-front trousers - darkblue

149,95 €

Casual women's shirt blouse: Blue and white striped button-up with long sleeves, perfect for everyday wear.

Casual women's shirt blouse: Blue and white striped button-up with long sleeves, perfect for everyday wear.

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NEWShirt blouse - blue white

119,95 €

Casual women's pullover: Beige pullover with a high neck and front pocket, perfect for a relaxed look.

Casual women's pullover: Beige pullover with a high neck and front pocket, perfect for a relaxed look.

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NEWpullover - light beige mel

119,95 €

Vibrant blue scarf: Soft fabric, perfect for adding a pop of color to any outfit.

Vibrant blue scarf: Soft fabric, perfect for adding a pop of color to any outfit.

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NEWTriangle scarf - royal blue

59,95 €

Striped long-sleeve shirt: Classic navy and white stripes, perfect for casual wear.

Striped long-sleeve shirt: Classic navy and white stripes, perfect for casual wear.

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NEWSUMIKO Long-sleeve shirt - blue white

49,95 €

Women’s fashion from Oui, featuring coats, knitted jumpers and jeans from the latest collection

Heritage Reset

Shop the Look

shop the looks - heritage reset collection

Women’s fashion from Oui, featuring a striped knitted jumper, a striped blouse and trousers

Women’s fashion from Oui, featuring a bomber jacket, knitted jumper and midi skirt