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New in: Botany Bliss 

Live simply, bloom wildly  

Our Botany Bliss collection is inspired by the freedom of nature and the magic of the moment just before summer - calm, sensual and full of lightness. Botanical prints in a herbarium look meet fine lace, crochet details and embroidery, creating a gentle rebellion against the pace of our times. Discover styles that combine boho, new romance and 70s glam rock in a modern way, giving your looks a poetic, confident touch.  

Stylish women's scarf featuring a leopard print and floral design, perfect for adding flair. Stylish women's scarf featuring a leopard print and floral design, perfect for adding flair.
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NEWScarf - gold red
29,95 €
Still life with women's fashion from Oui: Dark blue denim jacket with floral appliqués combined with a white printed T-shirt and dark blue denim skirt, presented on hangers.

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DENIM
STYLES

Floral scarf in soft fabric, featuring a mix of colors and patterns, perfect for adding style. Floral scarf in soft fabric, featuring a mix of colors and patterns, perfect for adding style.
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NEWShawl - rose blue
39,95 €
Floral scarf for women with vibrant colors and a stylish design, perfect for adding a touch to any outfit. Floral scarf for women with vibrant colors and a stylish design, perfect for adding a touch to any outfit.
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NEWScarf - khaki red
39,95 €
Model wears an olive green blouse with a floral print in pink, yellow and blue, paired with light blue jeans. Feminine women's fashion from the Oui collections at oui.com.
Casual women's T-shirt in olive green, featuring a relaxed fit and short sleeves. Casual women's T-shirt in olive green, featuring a relaxed fit and short sleeves.
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NEWSVEHA T-Shirt - green garden
39,95 €
Casual women's T-shirt in soft pink, featuring a relaxed fit and short sleeves. Casual women's T-shirt in soft pink, featuring a relaxed fit and short sleeves.
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NEWSVEHA T-Shirt - dusty rose
39,95 €
FILIZ Top - dusty rose FILIZ Top - dusty rose
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NEWFILIZ Top - dusty rose
39,95 €
Floral scarf: A woman wearing a colorful scarf with floral patterns, adding a fresh touch to any outfit. Floral scarf: A woman wearing a colorful scarf with floral patterns, adding a fresh touch to any outfit.
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NEWShawl - rose red
49,95 €
Model wears a white, slightly transparent blouse with a fine texture and decorative embroidery. Feminine women's fashion from the Oui collections at oui.com.

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NEUTRAL
STYLES

Casual women's T-shirt: White top with 'Perfect Day' print, relaxed fit and short sleeves. Casual women's T-shirt: White top with 'Perfect Day' print, relaxed fit and short sleeves.
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NEWT-shirt - optic white
49,95 €
Model wears a pink knitted jumper paired with colour-coordinated fabric trousers. Feminine women's fashion from the Oui collections at oui.com.
Casual women's T-shirt: Olive and white striped top with three-quarter sleeves. Casual women's T-shirt: Olive and white striped top with three-quarter sleeves.
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NEWSOLEILA T-shirt - white green
49,95 €
Casual women's T-shirt: Light pink striped top with three-quarter sleeves, perfect for everyday wear. Casual women's T-shirt: Light pink striped top with three-quarter sleeves, perfect for everyday wear.
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NEWSOLEILA T-shirt - white red
49,95 €
Model wears a black dress with floral print in pink, green, yellow and blue, combined with a light-coloured trench coat. Feminine women's fashion from the Oui collections at oui.com.

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BOHO
STYLES

SUMIKO Long-sleeved shirt - rose white SUMIKO Long-sleeved shirt - rose white
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NEWSUMIKO Long-sleeved shirt - rose white
49,95 €
Fashionable women's knitted jumper in cream white with silver sequinned flowers, paired with white fabric trousers; detailed texture and feminine look.
SUMIKO Long-sleeved shirt - white green SUMIKO Long-sleeved shirt - white green
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NEWSUMIKO Long-sleeved shirt - white green
49,95 €
Top - gardenia Top - gardenia
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NEWTop - gardenia
59,95 €
White women's blouse with floral embroidery, paired with light blue jeans, a beige women's coat and brown ankle boots; high-quality Oui women's fashion.

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JACKETS

T-shirt - white black T-shirt - white black
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NEWT-shirt - white black
59,95 €
Black women's knitted jumper with floral pattern in pink and red, detailed knit structure; high-quality Oui women's fashion.
T-shirt - white red T-shirt - white red
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NEWT-shirt - white red
59,95 €
Casual women's T-shirt: A woman in a striped short-sleeve top with a V-neck and button details. Casual women's T-shirt: A woman in a striped short-sleeve top with a V-neck and button details.
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NEWT-shirt - white green
59,95 €
Olive green women's knitted jumper with a textured ribbed look, paired with white trousers; high-quality Oui women's fashion.

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KNITS

100% Organic Cotton
Casual women's T-shirt: White top featuring a stylish graphic print of a woman with flowers. Casual women's T-shirt: White top featuring a stylish graphic print of a woman with flowers.
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NEWT-shirt - cloud dancer
59,95 €
Patterned women's cardigan in shades of green and pink, paired with a white women's T-shirt with floral print and blue jeans; high-quality Oui women's fashion.
Casual women's blouse shirt in olive green with short sleeves and a relaxed fit. Casual women's blouse shirt in olive green with short sleeves and a relaxed fit.
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NEWAYANO Blouse shirt - green garden
59,95 €
Casual women's blouse shirt in soft pink with short sleeves and a relaxed fit. Casual women's blouse shirt in soft pink with short sleeves and a relaxed fit.
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NEWAYANO Blouse shirt - dusty rose
59,95 €
Blue women's jacket in denim look with subtle sequin appliqués, combined with a white top; high-quality Oui women's fashion.

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SPRING
LOOKS

100% Organic Cotton
T-shirt - gardenia T-shirt - gardenia
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NEWT-shirt - gardenia
69,95 €
Casual women's T-shirt: White shirt with a floral print and 'FLOWERS' text, perfect for everyday wear. Casual women's T-shirt: White shirt with a floral print and 'FLOWERS' text, perfect for everyday wear.
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NEWT-shirt - optic white
69,95 €
100% Organic Cotton
T-shirt - washed out black T-shirt - washed out black
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NEWT-shirt - washed out black
69,95 €
100% Organic Cotton
Casual women's pullover: Light pink cropped sweatshirt with a graphic print, perfect for everyday wear. Casual women's pullover: Light pink cropped sweatshirt with a graphic print, perfect for everyday wear.
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NEWSweatshirt - dusty rose
79,95 €
Casual women's pullover: Soft, light pink V-neck pullover with long sleeves, perfect for everyday wear. Casual women's pullover: Soft, light pink V-neck pullover with long sleeves, perfect for everyday wear.
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NEWFREYJA Pullover - sepia rose
79,95 €
Casual women's top: Olive green sleeveless knit top with a V-neck design. Casual women's top: Olive green sleeveless knit top with a V-neck design.
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NEWKnitted top - green garden
99,95 €